Best UK Betting Sites 2018

The table below shows the current Best Betting Sites available to punters from the UK. To get on our table is not easy. We vet each and every website before making a decision to whether include it on the table or not! This process is conducted by one of our experienced sports betting enthusiasts. Believe me, these guys know a thing or two about betting online. Check out our online betting guide below

Best Betting Sites UK 2018

Betting SiteNew Player Bonus - T&Cs applyRead ReviewVisit Bookmaker
200 pound free bets at 10bet
50% upto £200 + £120 for a year
New Customers | Min. deposit £15 (no Skrill/Neteller) | Bonus amount is 50% of deposit | 1x deposit turnover (min. odds 3/5) for bonus receipt | 5x deposit and bonus turnover in 30 days for bonus release | Some bet types don’t contribute to turnover | Withdrawal before turnover results in bonus cancellation | Monthly Free Bet equals to average monthly bet stake (min. 10 real money bets), up to £10 | Terms apply | 18+
Read Review
Visit 10Bet
free bets at betfred£60 in Bonuses
Only available to new customers from UK & Northern Ireland. You must stake £10 or more at single/cumulative odds of Evens (2.0) or greater on your first bet. Free bet balance of £30 credited within 48 hours of your first bet being settled. Free Bets expire after 7 days. E-Wallet restrictions apply. Minimum 5 game rounds. Game restrictions apply. Maximum 30 Free Spins on selected games. Free Spins expire after 7 days. Full T&Cs apply.
Read ReviewVisit Betfred
£100 free bets at betway
£30 Free Bet
1.New Customers Only. 2. Min Deposit: £/€10. 3.1 x wagering at odds of 1.75+ to unlock Free Bet. 4.Credit Card, Debit Card & PayPal deposits only 5.Additional Terms Apply
Read Review
Visit Betway
betting sites
Upton £35 Free BetRead Review
Visit 12BET
£100 free betting bonus at netbet
Upto £50 Free BetNew Customers Only. Use code WELCOME50 Min Deposit £10. 30x wagering requirements.Read ReviewVisit NetBet
super betting offers at titan bet100% Bonus upto £50Read ReviewVisit Titanbet
betting sites
£25 Free BetRead Review
Visit ComeOn!
best betting sites
Bonus upto £200Read Review
Visit Winner
best betting offers in the uk 2017£20 Risk Free Bet
Risk Free £20: New customers only, limited to one per person. If you’ve previously had a Paddy Power account, you will not qualify for the offer. Place your FIRST bet on any Sportsbook market and if it loses we will refund your stake in CASH. Max refund for this offer is £20. Only deposits made using Cards or Paypal will qualify for this promotion. T&Cs apply. Paddy's Rewards Club: Get a £10 free bet when you place 5x bets of £10+. T&Cs apply.
Read ReviewVisit PaddyPower
£10 free at Sun BetsBet £10 get £30 Free BetPromotion is available to new customers only who sign-up using promo code G30 and can only be claimed once per individual/household/device/IP address.A qualifying bet is a bet of £/€10 (cash) or more placed at minimum single odds of 1/2 (1.5) on any sports market. Non-runners, void or cashed out bets will not count as qualifying bets. For each-way bets, only the win component of the bet will count towards the qualifying requirements. Your free bet cannot be used as a permed accumulator. A £/€ 30 free bet will be applied to your account within 48 hours of you placing your qualifying bet. Winnings from free bet exclude stake. Free bet will expire after 30 days if unused. Offer can be withdrawn at any time at Sun Bets discretion. Full Promotion T&Cs apply.
Read review
Visit Sun Bets

A Helpful Guide to Sports Betting Online

Online sports betting is becoming an ever increasing and congested market and we’re bombarded with images of Ray Winston’s face or enticing looking promotions on our TV screens, radio or advertising hoardings on an almost daily basis. But for the uninitiated, it can appear daunting. This guide will aim to ease you into the world of online sports betting and point you in right direction. For more info on sports betting check out our Q&A’s page.

best betting sites uk
There are literally hundreds of online bookies!


Sign Up Bonuses and Offers

All online betting sites and terra firms bookies are looking to increase its customer base. They aim to entice new customers with tempting sign up offer exclusive to new customers.

These offers will be plastered on the front page of any online sportsbook and they range considerably. Nearly every company will have different terms and conditions so always best to double check these before jumping in head first!

The most popular offer is a 100% or 200% deposit bonus. Once you’ve signed up, simply make a deposit and your chosen sportsbook will either match it (100%) or double it (200%)

888Sport offer a slightly different incentive with treble odds on your first bet. If you place a bet at 2/1 and it wins, 888Sport will pay you out at 6/1. This won’t appeal to everyone, but it’s an interesting take on the traditional sign-up bonus.

Most firms will also offer a separate casino with Betfred one of the many online sportsbook who offer £30 worth of free bets and a similar casino to attract customers to try their different products.

One or two companies will not offer any kind of promotion or bonus. These included Pinnacle who believe their superior odds act as an equivalent. These betting firms often target established punters and high stakes customers.

Other Bonuses and Promotions

There are a number of promotions available to existing customers and once signed up you are likely to receive notification of these via email or occasionally text.

888Sport are probably the most prominent with their incentive to mobile customers and free spins to earn prizes. Some will offer free plays on casino games whilst others will make enhancements on popular bets ahead of major sporting events – for example – World Cup Final, Superbowl or Cheltenham Festival.

Bet365’s In Play Offer is very popular. For major football matches (usually Champions League) they will offer all existing the customers the chance to bet £50 pre-match and get a free £50 In-Play bet on the same match. This allows punters to split their loyalties or cover two different outcomes. This offer is available approximately five times a season and will be heavily advertised.

Is there anything to watch out for?

Online betting sites may appear generous with their incentives and promotions, but there are often wager requirements before any withdrawals can be made, so don’t forget to check these as a matter of course.

For example – You may win £50 from using your free £20 bonus. You will be allowed to withdraw the £30 difference as that is profit. Most companies will require you to wager your bonus at least 6 times before it becomes yours. Other have higher demands with many suggesting you have to bet 30x the bonus before cashing out.

Money Back Accumulator Offers

Another very popular promotion is Accumulator insurance. Punters enjoy dreaming of high returns each and every weekend as they place their accumulator bets on the football. The frustration of missing out by one result is something most bettors can relate to and many companies offer compensation to fit this scenario.

William Hill are just one of the many companies who promote ‘Acca 5’ where a 5-fold accumulator will be refunded if four of the selections win. Sporting Bet also offer a similar incentive.

An accumulator is generally considered four selections or above however the majority of offers require at least 5 in order to qualify. Always check the terms and conditions.

Markets and Odds:

Signing up to betting sites online can be a little daunting at first with a wealth of markets and matches priced up. It’s difficult to know where to begin.

Most online sportsbooks will clearly define each sport and have a dedicated section for each league/cup or event.

Odds will be displayed in fractional form – for example 2/1 or 3/4, but this can be changed to decimal or occasionally US Lines depending on your preference.

Most Popular Sports:

Football – Football betting is HUGE and is continually growing. There are more leagues and competitions than ever before and you’ll be pleasantly surprised by how many betting opportunities are available. Everything from Under 18s International Tournaments to the South Korean second tier via Club Friendlies are priced up.

There will be a more extensive range of markets available on televised matches with customers able to bet on specific players to score or teams to score in the first ten minutes of the match.

There will be a variance in the odds between companies and websites such as ‘Oddschecker’ are perfect for ensuring you receive the best possible price for your fancy. Check out our Football Betting Guide for more details.

Prices can often change once team news has been announced.

Many online sports betting sites will offer special enhancements on popular markets. These are often popular goal-scorers or in-form teams to win. These can usually be found towards the top of the page as bookmakers wish to promote these.

Horse Racing – Horse racing is still as popular as ever with a number of marquee events throughout the calendar attracting huge number of bets. Racing can vary in quality but every single race in the UK and Ireland will be priced up and available to bet on.

The Grand National and the Cheltenham Festival races are often priced up months before the event in the ‘Ante Post’ section whilst most daily races will be available from around 10am on the morning of the event.

Horse Racing odds can fluctuate and are affected by both support on and off the racecourse. Maidens (Races for horse who haven’t won a race) will often see huge shifts in the markets as less is known about the horses competing and confident owners and trainers will often plough money in if they think their horse is good enough to win the race.

Many firms now offer a ‘Best Odds Guarantee’ promotion on all UK horse races to avoid losing customers to rival firms. Betfair are one such example.

Other Sports – Tennis is a very popular betting event with many punters waiting under the match begins. In-Play betting is popular because a break of serve or crucial break point can shift the odds considerably. NFL is becoming increasingly popular and NHL and NBA are extremely popular throughout Canada and the USA. Everything from Pool to Speedway is priced up and available with the majority of the online sportsbooks.

Mobile Betting

In the last couple of years, mobile betting has become increasingly popular and punting on the move is bigger than ever.

Each betting company now offer an App or mobile betting website which enables customers using mobile date or Wi-Fi to place a bet on any smartphone. These Apps are usually available for both iPhone and Android.

The best betting sites have dedicated apps for betting on the move

It’s quick and easy to place a bet on your mobile and often requires one touch. The Bet365 mobile App leads the market and it couldn’t be easier to find your sport and select a required market on-the-go.

Prices do not change and some betting sites such as 888Sport and Betfair reward mobile users with exclusive offers or opportunities to win prizes throughout the course of the year.

Most mobile Apps log users out of their account after a period of inactivity, so it’s perfectly safe should you lose or misplace your smartphone.

In Play Betting & Streaming

Most gambling sites offer ‘In Play’ betting which allows punters the chance to place a bet at any point during a live sporting event.

If you missed kick off and want to place a bet 15 minutes into a football match, it’s possible. Many gamblers follow the matches on TV or radio and place bets according to dominance or chances created.

There are thousands of ‘Live’ markets which offers changing odds throughout. These briefly suspend and become unavailable if there is flash point in the game – a red card in football or waiting on an umpire’s decision in tennis.

Bet365, William Hill and Betfair are just three of the betting sites who now offer a ‘Live Streaming’ service. Punters are able to watch hundreds of leagues around the world on their websites including La Liga, Serie A and most ATP & WTA tennis events. There are some requirements for viewing but these are often minimal – 50p bet or more/bet placed in the last 24 hours etc.

Is betting online safe?

Absolutely! There are many reputable online betting sites who have dedicated teams of technicians and experts dedicated to ensuring its safe for customers to bet online and throughout their smartphones.

Payment pages are secure and although card details will be stored, it is possible to delete these at any point. Customer advisors are available 24/7 if there are any issues.

They also operate stringent password controls and will send personal emails or texts if there is any hint of suspicious activity.

If you’re starting out and are worried about online safety, it’s always best to sign up with an established name and one which has been operating online for many years.

There are many different ways of depositing and if you don’t feel safe entering credit or debit card details, it is possible to make a payment from both Skrill and Paypal accounts.

Most sports betting sites also offer a service which allows self-exclusion of users who feel they are spending too much with the firm.

Some Popular Betting Terms & What They Mean

The world of sports betting can be a complex one if you’re not familiar with the terminology that you may come into contact with. Here’s a look at some of the most popular examples and some explanation on what they mean.


A general term used to describe a type of bet that consists of more than one selection. Each of these “legs” will be settled on its individual merits but will have a wider impact on the potential returns of the multiple bet.

Accumulator or (acca)

A popular type of multiple (sometimes referred to as parlay or acca in some circles) which allow bettors to combine a number of selections from different events in order to increase the potential profit from a single stake.

Each leg must be settled as a winner in order for the bet to provide a return, if any of them were to lose then the whole selection would be settled as a loser.

The odds for accumulators are calculated by multiplying the stake by stated price on each leg when the bet is placed, e.g £10 * 2.0 * 1.4 * 2.5 * 2.75 = 192.50.

In the event of a void selection, the accumulator will still stand although the potential returns would be recalculated assuming the leg in question wasn’t included. E.g a nine leg accumulator would become an eight leg one.

Each way

Popular in sports such as football and particularly horse racing, this is a type of bet which sees half the total stake placed on a selection to win and the other half on the same selection to “place”.

If your selection fails to win but finishes inside the “places” (as per the terms when the bet was struck) then the bookmaker will pay out a percentage of the original price multiplied by the “place” half of the stake.

E.g you can currently back Arsenal at 10/1 (11.0) to win the title. If you backed them at £10 each way (£20 total stake) and they came second, you would be paid out at 1/4 of the odds (2.75) x the £10 place part of your stake. If they win you would see the £10 win part settled at 10/1 plus the place portion too.

Often land based bookmakers and online betting sites offer more places the bigger the field of runners, so in some horse races with 20+ runners firms will pay out on four or even five each way places.

Ante Post

A term used to describe a bet placed a day or more before the start of an event. Often some bookmakers will offer odds on events which are months or even years away from being decided e.g Premier League winner or The Grand National.

Bettors can therefore attempt to take a bigger price on a particular outcome in this type of market but without the knowledge of what might happen in the run up to the event taking place and how that might affect their pick.

Bets on these markets are settled as per the terms at the time of placement e.g in some horse racing markets where a horse’s participation is not yet confirmed, you would lose your stake if the horse in question doesn’t run.

Please browse our regularly updated pages and we are sure you will find the best betting sites for your needs, whatever you fancy a flutter on.

And finally! Funny PaddyPower ad

Best UK Betting Sites 2018
4.5 (90.43%) 23 votes